With new media, the way how we receive, read and perceive information has changed. The reader is nowadays more conceived as a “user” or “participant” of a given message. This results that a story nowadays is no more a fixed product from an author but an experience of each individual user, who can influence it through his own decisions.
This technique of storytelling however is not only a product of new media but a result of artists exploring New Media techniques in an experimental way. Read – or better explore – the concepts of this form of storytelling.
image credits: Carlo Bernardini, Kinetica Art Fair 2011